Cardinal Honda

Cardinal Honda has earned awards over a continuous ten year span, the most prestigious and coveted honor that Honda can grant to its dealerships. The award recognizes those dealership teams that demonstrate superior achievement in customer satisfaction, new car units sales volume and business management.

As the area's only 10-time award winner, we realize this honor demands excellence, which can only be achieved when we work together as a team. The award reflects our total commitment to developing satisfied loyal customers.

We are a Honda EXCELL (Exceeding Customers Expectation Levels for Life) Validated dealership. Our Service and Parts Department for the year 2008 were awarded the CSE Excellence Award for overall index score that meets or exceeds the standard of 90% for Customer Service.

Our goal is to continuously exceed the expectations of our customers, employees and community. We will strive to deliver perfect service through uncompromising commitment to continuous improvement.

Our promise is to create an environment of mutual trust and respect; to promote growth and personal freedom; to foster and renew teamwork and employee involvement; and to demand the highest ethical standard from ourselves and others.

We believe our people are our most important resource and the foundation of our success. to pursue our objective of "Serving Customers for Life", we are committed to being the acknowledged leader in our market for exceeding the needs of our customers and employees.

Our commitment to this mission will make our dealership a place where people want to work and do business.

"Your loyalty to us will be reflected in our continued commitment to you."

Stanley A. Cardinal

President / Owner

Dear Stan Cardinal,

I recently had my car in for service. I was not looking forward to being "Stuck" upstairs, but I had a lovely surprise! It was so nice to have a cup of tea, choice of snack and even fresh apples! I loved the desk (which I used) and the trade a book section. I was having such a relaxing time that I was almost disappointed when my car was ready! I'm now actually looking forward to my next service visit!!

Keep up the great customer service!

ZL - Jewett City, CT



Dear Stan Cardinal,

Please pass this around to all my friends in your fine establishment.

You have always taken good care of your customers and Alice and I appreciate it every time.

RS - Westerly, RI



Dear Stan Cardinal,

I'm writing this letter to tell of my experience buying my first car at Cardinal Honda. I must say I was pleasantly surprised when I was approached by a female salesperson. She was very friendly, and I was feeling comfortable right away. She was easy to deal with, and very helpful. I am a satisfied customer.

CM - Groton, CT



Dear Stan Cardinal

I just wanted to drop you a line to tell you that my experience with Cardinal Honda was fantastic (as in the past)! I could have gone to another Honda dealer but without a doubt wanted to return to Cardinal from past experience with my 98 Civic (Service/Parts, etc.) Your mechanics, parts accessory team is the best. I keep a very busy schedule and the Business Development Center was there to accommodate my schedule and what I wanted in a new vehicle via the internet. I am so happy with their customer service, the vehicle and professionalism and the wonderful day I experienced today with the purchase! How fun!

Salespeople keep up the good work and be sure I will be sharing my experience with my colleagues and sending customers your way! When they call me for a rating you have 100%. The finance group made me feel comfortable, helped me understand my options.

JG - New London, CT
P/S I LOVE THE CAR!